Experience

Clients

Fox Entertainment, 7-Eleven, Netflix, Salesforce, YouTube, Warner Bros., Snapple, PetSmart, Paramount, Lowe's, Exact Sciences, AdventHealth, Channel 4, Volta Charging, AT&T, Post Cereals, NHS, Exceptional Alien, Sidewalk Labs, Zäbka, Unity Technologies, BBC, Comcast, The Guardian, Macmillan Cancer Support, ITV, American Express, NBCUniversal, Samsung, Cedars Sinai, Reckitt, Chubb Insurance, Renew, Google, CreatorDAO, GoodRx, Selfmade, PrepTrack, Johnson Controls, Australian Broadcasting Corporation

Partners

Instrument, Elephant, Cactus, B-Reel, Deutsch LA, For People, Handsome, Ostmodern, Product Inc, Siberia, Raw Materials, uneo, WeLanded

Background

2024 — Present
2020 — Present
Founder & Principal at smpsn
2014 — 2020
Strategy Director, Global, Media & Entertainment at ustwo
2012 — 2014
Product Lead at The Guardian
2008 — 2012
Product Design Lead at Various
2004 — 2008
Founder at Rebelo

Advisor

2021 — 2022
2016 — 2018
2013 — 2018
2016 — 2017
GetInfluence (Aquired)
2014 — 2015
Chew.tv (Aquired)
2013 — 2014
2014
Jinn (Aquired)

Speaker

2018
New York Media Week
2017
Northside Innovation Festival NY
2016
Dallas Society of Visual Comms
2015
Percolate DesignTalks NY
2013
General Assembly
2012 — 2013
The Guardian Masterclasses
2014
Untangle The Web
2013
Pure London
2011
HyperIsland
2008 — 2010
Newcastle City College

Judge

2018 — 2023
IADAS Awards (Executive Judge)
2018 — 2023
Telly Awards
2018
MediaPost Appy Awards